Drink Outside the Box: QR Codes and Mocktails with Daniel Scharff
Next Level Supply Chain with GS1 US June 12, 202433:4977.57 MB

Drink Outside the Box: QR Codes and Mocktails with Daniel Scharff

In this episode, we dive into how QR codes are revolutionizing packaging, non-alcoholic beverages are making waves, and community networks are driving market success. 

Daniel Scharff is the CEO and founder of Startup CPG, a vibrant community supporting emerging consumer packaged goods brands. With a background in San Francisco's food tech scene, Daniel created a Slack community with over 20,000 members, offering resources and fostering collaboration. He hosts 100+ events annually and produces the Startup CPG podcast, sharing his insights from his experience as a former CEO of a beverage company. 

Daniel's unique approach to helping brands navigate the complex world of product development, market-entry, and supply chain logistics is driven by his firsthand experience as a former CEO of a beverage company. Daniel's innovative strategies and relentless drive to make dreams a reality have earned him a reputation as a visionary leader in the CPG community.

 

Key takeaways:

  • Learn how QR codes are transforming packaging, improving traceability, and enhancing consumer engagement

  • Understand the impact of the growing trend of non-alcoholic beverages on supply chain logistics and market dynamics

  • Discover the crucial role of community support in helping emerging brands succeed in the competitive market

Connect with GS1 US:

Our website - www.gs1us.org

GS1 US on LinkedIn

 

Connect with guest:

Daniel Scharff on LinkedIn

Check out Startup CPG